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Privacy Policy

A legal disclaimer

Kelso Embroidery (“we”, “our”, “us”) is committed to protecting your privacy and keeping your personal information safe. This Privacy Policy explains how we collect, use, store, and protect your data when you visit our website kelsoembroidery.co.uk, contact us, or purchase products from us.

If you have any questions, you can contact us at:
https://www.kelsoembroidery.co.uk/contact

1. Information We Collect

We may collect the following types of information:

a) Information you provide directly
   •    Your name, email address, phone number, and postal address
   •    Order details (products purchased, customisation requests, delivery details)
   •    Messages sent through our contact form or email

b) Automatically collected information

When you visit our website, basic technical information may be collected automatically, such as:
   •    IP address
   •    Browser type and version
   •    Pages viewed
   •    Time spent on our site
   •    Cookies (see section 8)

We use this data to improve our website and understand how visitors use it.

c) Payment information

All payments are processed securely via trusted third-party payment providers (e.g., Etsy, Stripe, or PayPal depending on where you place your order).
We never store or have access to your full card details.

2. How We Use Your Information

We use your personal information to:
   •    Process and fulfil your orders
   •    Personalise products based on your instructions
   •    Communicate with you about your order or enquiry
   •    Improve our website, services, and customer experience
   •    Meet legal obligations (e.g., tax and accounting requirements)

We will never sell your data or share it with third parties for marketing purposes.

3. Legal Bases for Processing

Under UK GDPR, we rely on the following legal bases:
   •    Contract: to process and deliver your orders
   •    Legitimate interest: to improve our website, handle enquiries, and keep our business running smoothly
   •    Legal obligation: for financial record-keeping
   •    Consent: where you have chosen to receive marketing communications

4. Sharing Your Information

We only share your information with trusted third parties when necessary, such as:
   •    Etsy – if you purchase via our Etsy shop
   •    Payment processors – Stripe, PayPal, Etsy Payments
   •    Delivery couriers – Royal Mail, courier services
   •    Website hosting provider – to operate kelsoembroidery.co.uk
   •    Professional services – accountants for bookkeeping and tax

All providers must comply with UK GDPR and keep your information secure.

5. Data Retention

We keep your information only for as long as necessary to fulfil the purposes outlined in this policy:
   •    Order information: up to 6 years (for legal/tax reasons)
   •    Contact form enquiries: up to 12 months
   •    Website analytics data: typically 12–26 months, depending on provider
   •    Marketing consent data: until you unsubscribe

6. Your Rights

Under UK GDPR, you have the right to:
   •    Access the personal data we hold about you
   •    Request correction of inaccurate data
   •    Request deletion of your data
   •    Object to or restrict processing
   •    Withdraw consent for marketing at any time
   •    Request transfer of your data (data portability)

To exercise your rights, contact us at:
https://www.kelsoembroidery.co.uk/contact

7. Security

We take data protection seriously and use technical and organisational measures to keep your information safe, including encrypted connections (SSL), secure hosting, access controls, and limited data storage.

However, no online system is ever 100% secure, so we cannot guarantee absolute protection.

8. Cookies

Our site may use cookies to:
   •    Improve website functionality
   •    Understand how visitors use the site
   •    Support features like contact forms or embedded services

You can control cookies through your browser settings.

9. Third-Party Links

Our website may contain links to external websites (for example, our Etsy shop or social media). This policy does not cover those websites, and we recommend reviewing their privacy policies separately.

10. Changes to This Policy

We may update this Privacy Policy occasionally. Any changes will be posted on this page with the updated date at the top.

11. Contact Us

If you have any questions, concerns, or requests regarding your data, please contact us at:
https://www.kelsoembroidery.co.uk/contact

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